Graphic Design
Rain Room Publication
[Publication Design Ideation - 2022]
This publication is an extension of the architectural design of the "Rain Room". The building is designed to create a connection between humans and nature through artificial rain which based on my research also leads to seeing the spectrum of light depending on the viewer's perspective.
The publication design takes this idea further by experimenting with perspective and its impact on our experiences. The typography is inspired by the floor of the pavilion. Each letter is designed and laser cut. The order of the pages is carefully considered, and the pages with letters spell out the word RAIN ROOM throughout the book.
Visual Coding
[Creative coding, Processing and JSS_2025]
Combination of photography, graphics and video with coding.
verve intimate
[Website Design_ Commissioned 2024- 2025]
The blog design for Verve Intimate photography studio is completely reimagined and redesigned, maintaining the core branding while infusing it with a bold, edgy aesthetic that enhances the studio's modern and empowering tone.
Felicity's photoshoot is directed, styles and photographed by me.
[Blog design_Commissioned 2024-2025]
Woven Co.
[Branding Ideation and Photography, Logo, Publication, Poster, Business Card_2024]
The branding design for Woven focuses on organic forms and a deep connection with nature. The logo features hand-drawn, organic typography, reflecting the brand’s craftsmanship and natural ethos.
The photography enhances this connection, showcasing the rugs in environments that highlight their seamless integration with nature and earthy elements. This cohesive approach underscores Woven's commitment to creating products that bring harmony and organic beauty into every space.
3D Modeling
[3D Design, Rendering, Lighting Design_2023]
Gurt a Children's book series
[Publication Design, Illustration_2022]
The publication design for the instructional children's book on manners and good behaviour combines engaging visuals with interactive elements to create an enjoyable learning experience. The design is both attractive and functional, using vibrant colors and playful illustrations to capture children's attention. Interactive features make it easy for young readers to engage with the content and remember the lessons.
Cockatail Bar
[Branding Ideation, Graphic Design, Print_April 2024]
Inspired by the glamour of nightlife and the allure of vintage 20th-century bars, Cockatiel is designed to bring a bold yet nostalgic experience to the modern scene. This project embodies the perfect balance of nostalgia and boldness, making every detail unforgettable. (The photographs used in this design are stock images)
Moon Tan
[Branding Ideation, Website Design, Poster_2024]
The visual identity is built around a muted, earthy color palette and clean, contemporary typography, creating a sense of refined simplicity. Subtle organic textures and fluid design elements draw inspiration from nature, reflecting the brand's dedication to sustainability. (the images used for the poster are done by Kimia Studios and the rest are stock images)
Pars Apartmenrts
[Website Design, Rebranding_Commissioned 2023]
The website design for this accommodation business focuses on practicality and ease of use, ensuring a seamless user experience. It is integrated with the booking system, calendar, and other essential functionalities, allowing guests to easily browse, check availability, and make reservations.